ClassNinjas -
Helping kids learn math
ClassNinjas is a digital educational product that helps kids to learn math in a fun way through e-learning videos and exercises.
To create a solid educational product, you need a strong brand: one that’s lovable, relatable, and approachable. For that, we envisioned a gender-neutral character to guide kids through the app. I designed the Ninja character while we were simultaneously working on UI and branding.
ClassNinjas is a digital educational product that helps kids to learn math in a fun way through e-learning videos and exercises.
To create a solid educational product, you need a strong brand: one that’s lovable, relatable, and approachable. For that, we envisioned a gender-neutral character to guide kids through the app. I designed the Ninja character while we were simultaneously working on UI and branding.
ClassNinjas is a digital educational product that helps kids to learn math in a fun way through e-learning videos and exercises.
To create a solid educational product, you need a strong brand: one that’s lovable, relatable, and approachable. For that, we envisioned a gender-neutral character to guide kids through the app. I designed the Ninja character while we were simultaneously working on UI and branding.
I also created a bunch of Lottie animations for that purpose:
I also created a bunch of Lottie animations for that purpose:
Scalable systems
A lot of videos were needed to explain to kids the different math topics across the app, therefore the content production pipeline needed to be planned out with scalability in mind, too. Creating 100+ videos a year that don’t feel stale made us rethink reusable motion components and create a video pipeline that enables us to move fast: working closely with the educational team, we defined a scripting architecture that enabled us to work with a library approach, defining certain characters, scenes, and actions to be easily customizable, but highly reusable at the same time.
Contact
hello@alvarosecilla.com
© Álvaro Secilla 2024 - Motion Graphic Designer
